YouTube SEO Strategy in 2020
Top 10 Factors of Viral YouTube Video
Dear readers, if you want to know the proper YouTube
SEO strategy for viral YouTube video traffic for free, then this is the exact
post that can help you. Certainly, SEO can provide viral traffic to our YouTube
Video if it ranks on YouTube search.
Let me tell you the truth, there is no exact method
of YouTube SEO. There are some common practices that YouTube encourage video
publishers to do to get their video found on YouTube search, we call it YouTube
SEO.
The Top 10 Crucial Factors of YouTube Search Ranking:
1. Video Title
A perfect video title is really a vital factor
to make a video viral in 2020. Simply a good title can make a video viral on
YouTube! We should optimize the title with proper keywords and the main keyword
need to be placed at the beginning. Title must be 100% unique, simple and most
importantly eye-catching. Though we can write title up to 100 characters, it would
be great idea to keep it less than 67 characters.
2. Video Description
For video SEO, good description is also an important
factor. A perfect description needs to be more than 250 words long and properly
keyword optimized. Keyword optimization does not means overuse the same keyword
numerous times! Rather use it 3% to 5% times in the whole description. Use synonyms
and different related keywords for better keyword optimization. Always try to mention
the information sources with links. Additionally, provide social media links associated
with your YouTube channel. Moreover, use at least 2 main keywords using hashtag
without space, for instance: #YouTubeSEO, #VideoRankingFactors
3. Audience retention rate
We must take Audience retention rate seriously,
as it is really a vital video ranking factor. It is actually the percentage of average
YouTube video watch time. Higher audience retention rate is always better for
YouTube search ranking. Therefore, during video creation, we should focus on
making informative, authentic and interesting contents. Because, people may
leave the video and click another one, if they found it boring or inappropriate.
That is why it will be great idea to create such contents that either entertain
people or educate them by giving solution.
4. Video Tags
Use of relevant keywords is really important to
get the video found. On the tag section of YouTube, we must use keywords that
have large search volume. We have to research keywords to find best tags. We
can use Google Keyword Planner which is the most popular free keyword research
tool online. For YouTube, TubeBuddy browser extension is a great tool for
keyword research, as it suggests related keywords. The keywords which have high
search volume and low competition is always the perfect tags to choose.
5. Number of Comments
The total number of comments on video also helps
the video to achieve higher rank. By applying a trick, we can increase the
number of comments. The technique is that, we should throw a question towards
visitors to answer in comments section. Then, people will contribute by
commenting and give them feedback by replying all the comments. Don’t forget to
pin the best comment. And give love react on all the good comments.
6. Number of Likes
Like comments, the total number of Likes on
video helps it in terms of SEO. It is also seen that, even dislikes help a
YouTube video positively in terms of search ranking. Therefore, never shy away
from encouraging viewers to like the video. Additionally, tell them about your ambition
of total number of likes, so that they can support you by liking the video.
7. Custom Thumbnail
For the first impression, thumbnail is supper
important. It can really boost your click-through rates. Therefore, always use
a custom thumbnail. Focus keywords should be used as Text on thumbnail so that
it can highlight the main topic. Thumbnail should able to tell the video story
at a glance and eye-catching at the same time.
8. Social Media Engagement
Social Media
can provide our video the initial traffic. That is why it is important to share
on popular social media just right after publishing the video. Social media
like Facebook, Reddit, Twitter, Pinterest, Tumbler etc. can help our videos to
get visitor at commencement.
9. Embed and Backlinks
Backlinks are
also needed for better ranking. We can embed our videos on BlogSpot and websites.
The higher number of websites referring to our video by backlinking the video the
better chance of getting viral. Forum posting by backlinking the video would
also help.
10. Get Suggested
Our video
can be suggested by other videos if we create playlists and sharing the video
on the playlists. If we put the channel name on the tag section, the other
videos of our channel may suggest that video. Depending on the title and tags, a
video can be suggested by the other famous videos.
By considering all aspect, we can say that there
is no alternative of making high quality content, so that the video get viral
on YouTube.
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